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Small Business


Your goal - Build your small business.

        Our goal - Provide tips, resources and education to help you get there.

                Together - Growing the North Dakota small-business economy.

 

Check out our highlighted articles + the "What's New" section and blogs. And follow us on social media.

Helping you start, grow and build your small business. We provide educational materials, resources and programs. Small businesses are the driver of our economy.

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Tapping Into the Millennial Market

You hear a lot about the oncoming wave of millennials.  This generation is now entering the workforce and brings with it substantial marketing power. They also are showing themselves to be influencing trends and behaviors. Megan Myrdal looks at this generation and offers tips on how to tap into this market. Her focus was on food products but her message rings true for any good or service. So grab a cup of coffee and watch her video.

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Photo (CC) by One Way Stock, on FlickrUsing Facebook Contests in Your Small Business

Facebook contests can be effective marketing for your small business. And ongoing research has found even more ways to get the most out of them. Join University of Nebraska Extension educators, Connie Hancock and Jenny Nixon, as they offer help in setting up and running such contests. They will discuss examples of what other small businesses have done.

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Where Will Tech Take Your Small Business?

TechnologyScottSchoplerayFlickr.jpg
Photo (CC) by Scott Sholperay, on Flickr
You can run but you can't hide from technology.  Actually if you are running, might I suggest that you run towards technology. Embrace it as it can truly be your friend. Technology can be a boon for all aspects of your business. It can make supply management much easier; it can help you connect with your clients and develop a database of who they are and what they buy; and it can be a crucial part of your marketing effort. In today's world, people are probably already searching for and talking about your business. Can they find you? And what are they saying? Read more.

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Your First Customer

You are ready to open your doors. You can't hardly wait for the first customer. Who will it be?  How much will they buy? And what will they say about your business? Whoa!!  Wait a minute. Maybe you don't want your first customer to be a random person. Maybe you want your first customer to be your toughest critic. Someone who will go through your business with a fine-tooth comb and tell you everything that doesn't meet your standards. Before opening the door, make sure you are ready. Read more here.

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Effective Time Management in Your Small Business

There aren't enough hours in the day.  Hang around small-business owners and you will hear this said often. The small-business manager wears many hats. In some cases that person is the entire employee roster. And even when there are more people, savvy small-business owners often hesitate hiring a lot of people for fear of meeting payroll. This article discusses one of many time-management systems that an owner can try. It's important not to let time get wasted. See the system here.

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Photo (CC 2.0) by Bruce Berrie, on FlickrEntrepreneur or Small-business Owner? Is There a Difference?

There has been and continues to be discussion as to who is an entrepreneur and who is a small-business owner.  Part of the question depends on how you define these two groups. And even if we can define them, do they have a difference in performance? This article reports on work that did find that, indeed, there was a difference and suggests that to smooth the economic cycle, communities develop both.

 

 

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