North Dakota State University
NDSU Extension Service

Marketing -- Videotapes

Marketing Where Your Competition is Not!
TomKat Production
1995 Videotape 35 minutes
Learn how to differentiate your competitors from your competition, analyze the fourth factor of success, create and analyze your SWAD list, find your competitive advantage and learn how to use it.

What Customers Really Want
Communication Briefings
1994 Videotape 14 minutes
Keeping customers happy means giving them what they want, when they want it, with no unpleasant surprises. This video shows how all employees can give customers quality and service by making customers feel valued--and by exceeding their expectations.

Books can be checked out for one month, audio and video tapes for two weeks. Contact the Distribution Center at NDSU.distributioncenter@ndsu.edu or 701 231-7882 to check out Staff Resource Library materials, or stop by Morrill 10 to browse the shelves.