Small Business

Accessibility


WHAT'S NEW!!

RECENT PRESENTATIONS

Effective Social Media: Lessons Learned

Slides with Narrative

Service: A Tool for Gaining and Retaining Customers

Slides

Networking and Marketing

Slides

 

JUST RELEASED IMPACTS

ND Growing Local Foods Impact Report

Stories from the Project

Ugly Food

More stories


LATEST TIPS AND TOOLS

November Newsletter

Small Business Savvy Articles

Customer Service Begins Before the Sale

Local Foods are Local Businesses

Small Business Saturday 2016

Facebook Like Box
| Share

2012 Index

Startup

  • 1/12 - Small Business Myths; Franchise as Business Opportunities
  • 4/12 - What are the Risks?
  • 6/12 - Naming Your Business
  • 10/12 - Not Too Old to Start; Get Product Feedback Before You Start; Skills that Help
  • 11/12 - Start-Up or Hobby?; Naming; Franchising
  • 12/12 - Common Start-Up Issues

Business Planning/Strategy

  • 1/12 - It's the Planning
  • 2/12 - Start-Up Mistakes
  • 7/12 - Business Plan Alternative
  • 9/12 - Break-Even Calculator
  • 10/12 - Competition
  • 12/12 - During Your Slow Season

Marketing

  • 1/12 - Marketing for Small Businesses; Customer Testimonials
  • 2/12 - History of Marketing; Call-to-Action
  • 3/12 - Getting the Media Interested; Customer Feedback Surveys; Marketing Tools Integration; Build Your Brand; Maximize Marketing Effort
  • 4/12 - Visual Merchandising; Sales Tips; Why Us?; Protect Your Brand; Business Card is Key; Business Logo
  • 5/12 - Your Brand; Brand Loyalty; Understand Your Customers; Customer Data; Hug Your Customers; Help with Market Research; Writing Persuasive Content; Face Time Remains Important
  • 6/12 - A Marketing Plan; Conversion Into a Customer; Consumer Research; Brand Advocates; Retail Visual Clues; Branding
  • 7/12 - Call to Action; Local, Low-Cost Marketing; Setting a Marketing Budget; Face-to-Face Important
  • 8/12 - Know the Potential Market; Stand Out From the Competition; Front Window as Marketing; The Customer Experience; Cold Calling; Boosting Sales; Customer Testimonials; Place for Traditional Marketing
  • 9/12 - Call to Action; Close the Deal; Videos in Marketing; Turning the Customer Into a Regular; Word-of-Mouth Marketing; Get Media Attention; Listen to Your Customers; Market Research; Marketing Questions
  • 10/12 - Marketing Simplified; Great Tag Lines; Customer Testimonials; Branding; 7 Elements of Branding; Newsletters
  • 11/12 - Customer Testimonials; Marketing Tips; Is Marketing DIY?; Making the Sale; Marketing Plan
  • 12/12 - Online Reviews; Mobile is Here; 2013 Marketing Trends; Marketing to New Residents; Marketing Challenges; Different Thoughts on Marketing; Marketing is Visual; Plan 2013 Marketing

Customer Service/Satisfaction

  • 1/12 - Build Trust; Customer Service-The Apple Model
  • 2/12 - Customer Loyalty; Hold on to Customers
  • 4/12 - Working with the Angry Customer; Satisfaction-It's Not Just Price; Never Too Much Customer Service; The Angry Customer
  • 5/12 - Worth of a Customer
  • 6/12 - Waiting in Line
  • 7/12 - Customer Complaints; Measure Customer Satisfaction
  • 9/12 - Basic Customer Service
  • 10/12 - Retain Customers and Increase Profits; Customer Service
  • 11/12 - Customer Complaints

Pricing, Finance and Tax

  • 1/12 - It's All About the Money; Tax Help
  • 2/12 - Understanding Financial Statements; Cutting Expenses and Growth; Grants for Farmer's Market Vendors
  • 3/12 - Cash Flow; Setting the Right Price
  • 5/12 - Small Business Finances; Pricing; How to Make Money
  • 6/12 - Financial Metrics; Sell Lots or Just a Few; Financing Your Start-Up; Pricing
  • 7/12 - Borrowing Money
  • 8/12 - Sources of Funding; Banking Scams
  • 9/12 - Value-Added Producer Grants
  • 10/12 - Raising Prices; Making Money; Cash-Flow Statements
  • 11/12 - Salary for the Start-Up Owner?; 2012 Tax Saving Tips; Non-Paying Customer
  • 12/12 - Price Sensitivity; Check Your Financial Health

E-Commerce, Online and Technology Resources

  • 1/12 - Direct Online Marketing of Food Specialty Products; Social Media Complaint Response; Social Media as Marketing
  • 2/12 - 2 Online Required Steps
  • 3/12 - 2012 Tech
  • 4/12 - Safeguard Your Data; Writing for the Online Audience; Online Media Shows Increasing Trust
  • 5/12 - Track Your Online Reputation
  • 6/12 - Online Customer Reviews and Testimonials
  • 7/12 - Infographics; Search Engine Optimization; Mobile Payments; Social Media Grows
  • 8/12 - Understand Social Media; Assumptions About Social Media; Myths of Social Media
  • 9/12 - Social Media and Sales; Not Online-Think Again; Response to Negative Remarks; Negative Comments
  • 10/12 - What Websites Must Have; Website Audit
  • 11/12 - Online Reviews; SBA Helps Online Presence; Video Not an Option
  • 12/12 - People Use Online for Local

Legal and Regulatory

  • 5/12 - Federal Tax Responsibilities
  • 7/12 - Legal Help; US Patent Office Changes
  • 8/12 - Give Credit to Sources
  • 9/12 - Legal Use of Photos and Videos
  • 11/12 - Business Structure Selection

Operations

  • 1/12 - Finding Space to Work at Home; Why Work at Home
  • 2/12 - Meetings When Working from Home
  • 3/12 - Data Backup
  • 5/12 - Finding the Right Art and Craft Fair; Simplify Your Business; Boomer-Friendly Design
  • 8/12 - Need a Manufacturer; Building a Product Line
  • 10/12 - Good Space Management
  • 12/12 - Disaster Planning

General Success Tips

  • 2/12 - Maintaining Balance; Competing with Big Online Merchant; Why Businesses Fail
  • 3/12 - Networking; Effective Networking; Building Business Appeal
  • 4/12 - Business Success and Gender
  • 5/12 - Networking Tips
  • 6/12 - Habits for Success
  • 7/12 - Improving Networking
  • 8/12 - Juggling a Family and a Business
  • 9/12 - Not Enough Time
  • 10/12 - Why Businesses Close; SBA Tools for Success; Focus On Your Industry; Do the Tasks that Matter
  • 11/12 - 8 Tips for Success
  • 12/12 - Business Support Group; Is Your Business in Survival Mode?

Misc Tips

  • 2/12 - Encouraging Small Businesses
  • 3/12 - Entrepreneurship Activity Remains High
  • 7/12 - Being Independent
  • 8/12 - Managing a Business Crisis
  • 9/12 - The Small Business Owner
  • 10/12 - Into Business With Your Spouse
  • 12/12 - Rekindle Your Business Passion
  • 11/12 - Small Business in the US
Creative Commons License
Feel free to use and share this content, but please do so under the conditions of our Creative Commons license and our Rules for Use. Thanks.