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We are family (5/2/2016)

The NDSU Extension Service is a proud member of the NDSU family. To brand the “family” and our individual “members” of the family, we must follow NDSU branding guidelines. The new Extension branding guidelines follow the university’s.

NDSU University Relations has combined many of its resources into a branding guidelines document.

A few highlights from the NDSU branding guidelines:

  • The approved department, county and Research Extension Center logo options follow the official NDSU logo designs. Never attempt to re-create, alter or add elements to the logos. NDSU Extension Service and N.D. Agricultural Experiment Station logos are available online.
  • A clear space equal to the height of the “NDSU” lettering is required on all sides of the logo. No text, patterns or other graphics should appear within this space.
  • The NDSU logo is a graphic, not a font, and users never should attempt to re-create the logo by typing “NDSU” in a similar-looking font.
  • The NDSU seal is not interchangeable with the NDSU logo. Anyone wanting to use the seal must get permission from University Relations.
  • Bison mascot logos are trademarked and are the property of NDSU Athletics. They are to be used only for materials related to athletics or with permission from NDSU Athletics.

The branding guidelines also discuss letterhead, envelopes and business cards; email signatures; email headers; and other resources.

The NDSU Extension Service is proud member of our student-focused, land-grant, research institution. Branding helps people make the connection that Extension is an important outreach arm of NDSU.

Julie Garden-Robinson and Becky Koch for the Extension Branding Committee

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