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Technology in Extension Delivery

Back in May, we were asked to provide some information on how NDSU Extension was using technology to deliver information and programming for the Extension Comprehensive Review Committee.

We thought you might be interested in what we shared.

Web

  • # of County sites – 52
  • # of REC sites – 13
  • # of Topic sites - 123
  • 2016 analytics
    • 1,288,964 sessions
    • 901,132 users
    • 3,106,933 pageviews

Publications

  • The NDSU Extension Service has about 645 peer-reviewed publications now available. Of those, about 300 are web-only. Just a handful are for-sale-only.
  • The publications website is in the process of being updated with a more graphic look with plans to market specific publications.
  • Most popular hard-copy publications: weed control, insect management and fungicide guides; variety trials results of various crops
  • 2016 analytics
    • 90,731 sessions
    • 74,647 users
    • 367,746 pageviews

YouTube

  • 11 channels
  • Videos on the NDSU Extension channel – 647
  • Subscribers on NDSU Extension channel – 2,059
  • 2016 number of views on NDSU Extension channel – 236,831

Podcasts

  • Sound Ag Advice is a weekly 4-minute podcast that features NDSU Extension specialists and staff talking about current crop and livestock issues.
    • 2,714 web pageviews in 2016
  • Sugar Beet Report is a weekly 4-minute podcast NDSU sugar beet specialists and researchers available during the growing season
    • 1,478 web pageviews in 2016

Webinars, IVN, Blackboard Collaborate, Skype

  • Skype for Business is part of the NDUS Office 365 package that is used extensively primarily for internal meetings and in-service training – for example, Tech Coffee Breaks, Ag Communication webinars, Community Vitality and FCS program updates
  • Blackboard Collaborate, also provided by NDUS, is used more for training with the public – for example, Spring Fever Forums, Field to Fork series, and Master Gardener training. Counties provide local viewing sites with augmented training.
  • NDSU has access to the Moodle learning management system from eXtension for both taking professional development courses created by other institutions and creating courses for staff or the public
  • Professional development webinars for Extension staff and the public are coordinated by eXtension at Learn

News releases and columns

  • Number of news releases and columns per year
    • 2014: 199 news releases; 152 columns
    • 2015: 196 news releases; 164 columns
    • 2016: 183 news releases; 163 columns

Newsletters

  • Crop and Pest Report (PDF emailed to list, articles posted on web)
    • 4,565 subscribers
    • 189,039 pageviews in 2016
  • Parenting Posts (distributed through schools)
    • Kindergarten – 8,841 copies per issue
    • 2nd grade – 8,843 copies per issue
    • 4th grade – 8,671 copies per issue
    • 6th grade – 8,119 copies per issue
  • Kids & Money (distributed through schools)
    • 5th grade – 8,454 copies per issue
  • Nourishing Boomers & Beyond (Mailchimp e-newsletter)
    • 737 subscribers
  • The Family Table (Mailchimp e-newsletter)
    • 256 subscribers
  • Field to Fork (Mailchimp e-newsletter)
    • 215 subscribers
  • Farm & Ranch Succession Planning (Mailchimp e-newsletter)
    • 184 subscribers
  • Water Spouts (printed and mailed)
    • 525 copies per issue

Social media

  • NDSU Extension-related Facebook Pages - 81
    • Total Facebook Page likes - 22,505
    • NDSU Extension Service Facebook Page likes - 1,375
  • NDSU Extension Twitter followers - 3,337
  • 3 Snapchat geofilters: 4,000 views, 771 impressions

 Ask an Expert - 2016

  • 55 experts answered 234 questions
  • 36 In-State experts answered 214 questions
  • 19 Out-of-State experts answered 21 questions

We are doing a lot, but we could do even more. If you would like to learn more about some of the platforms mentioned above, let us know.

Bob Bertsch, Web Technology Specialist, 701-231-7381
, Ag Communication Director, 701-231-7875

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