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Mobile-Friendly Sites are Favored by Google

Google recently announced that mobile-friendly websites will stand out in search with labels and possibly, rank.

I tested this out by searching “ndsu ag comm”. Sure enough, mobile-friendly versions ranked higher than the non-mobile-friendly result.

 Screenshot of mobile-friendly search

Ag CMS sites have been mobile-friendly since March 2013. Roger did all the work designing the mobile template and had the foresight to know that more and more users are using the Mobile Web.  

Just take a look at our most recent Google Analytics for all Ag CMS sites:

Mobile analytics table

 

Note that desktop sessions have only grown by 3.67% so far in 2014, but our overall number of sessions is up by 22.5%, mainly due to mobile traffic. We have had nearly 5 times as many mobile sessions already this year than we did all of last year.

Without having to worry about design, you can concentrate on the content. Here’s some tips on writing for the Mobile Web.  

Sonja Fuchs, Web Technology Specialist, (701) 231-6403

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