Despite the way “loan” and “borrow” often are used, they have different meanings and can’t be used interchangeably.
Here’s an easy way to remember the difference: “Borrow” means to take, and “loan” means to give.
More specifically, “borrow” is using something belonging to someone else with the intention of returning it. “Loan” can be a noun, such as a sum of money that you must pay back with interest, or a verb, the act of lending something to someone.
What that means is you cannot say you are “borrowing” something to someone. You are “loaning” it to him or her. For example, “I will loan you my bike for the day.” Another way to say that is: “I will lend you my bike for the day.” If using “loan” as a noun, you might say, “I need a loan to pay my college tuition.”
Another way to think of “borrow” is that the person receiving an item borrows it. For example: “Can I borrow some money from you?” You hope the response is, “Yes, I will loan you some money.”
Ellen Crawford, information specialist, (701) 231-5391
Last month I wrote an article about the importance of responding to direct messages and posts on Facebook Pages and how to do it on the Web.
With this app you can manage up to 50 Facebook Pages. You can view notifications like new Likes, Shares and Comments and also view Insights (analytics).
Here’s just some of the Pages I have Facebook Admin rights to. The Pages Manager App lets me know that I have three notifications for the Nourishing Boomers Facebook Page and one for the Lawns, Gardens and Trees Page. Turns out the notifications were all new “Likes”.
You can view those notifications through the regular Facebook App, but the Pages Manager app allows you to see direct messages to your Page and to respond to them. This makes it an easy way to respond and engage with your audience. The screenshot below shows one private message is waiting to be read, and prompted me to download the app.
Here's a direct message notification on my phone. It's pretty hard to miss! I can tap through and quickly and easily respond to her.
While it’s not expected to be responding to Facebook direct messages 24/7, the Pages Manager App makes it easy for you to note when a direct message comes in and to respond to it.
The Race to Respond Infographic says that 83% of Facebook users expect a response within the same day and 56% who interact with a brand have a stronger connection to that brand. This App makes it easy to engage with your audience.
Print and Copy Services has some new equipment to serve customers.
Inserter: This machine can fold multiple pages, insert them into an envelope and seal the envelope, saving lots of labor and frustration. It also can insert flat pages into larger envelopes. Save even more labor by including personalized addresses on the letter and using a window envelope so letters and envelopes don’t have to be matched.
Duplo: This machine cuts, scores and folds heavier paper. Cuts are consistent, and scores are correct so that when the paper is folded on the score, the color doesn’t crack.
Tabber: Now that the U.S. Postal Service requires folded mailings to be tabbed a specific way, this machine can quickly meet those guidelines. If you’re designing a piece to be mailed, be sure to call 231-2000 to make sure the piece is laid out to take advantage of postal discounts.
See more helpful hints for preparing your documents for Print and Copy Services.
Please enter your meetings and events (multicounty, regional, state and national that affect quite a few staff) on the Ag calendar. This will market your events on the public website but also help avoid internal conflicts.
The calendar is for specific dates. Do not list, for example, that your meetings are Feb. 12 – March 12 every Thursday at 7 p.m. Instead, each date must be entered.
Becky Koch, Ag Communication Director, 701-231-7875
Market NDSU, keep yourself organized and give these padfolios as thank-you gifts to speakers, supporters and others. The black padfolios are 9X11, have a small notepad and lots of pockets inside, and zip all the way around. Price is $11 each.
See marketing materials for pocket folders and notecards also for sale.
Linda McCaw, Administrative Assistant, (701) 231-7881
"Televisions are horizontal. Computer screens are horizontal. People's eyes are horizontal. We aren't built to watch vertical videos... Say no to vertical videos." These are lines from "Vertical Video Syndrome: A PSA" by Glove and Boots Video.
As you shoot video this summer of field operations, 4-H events and other activities, remember to shoot videos horizontally. Hold your phone steady with both hands horizontally.
For other video-shooting tips, see our video about "How to Capture Quality Video."
If you are writing in a more informal style, you can drop parts of dates as long as you are clear that you are talking about a year.
For example, you could call this year’s high school grads the class of ’15. Or you might refer to an entire decade: “Some call the ’50s the golden age of television.” The apostrophe replaces the 20 in 2015 and the 19 in 1950s.
You don’t need an apostrophe between the number and the “s” because you are not omitting anything. You also don’t need an apostrophe before numbers such as temperatures because you are not leaving out any figures. For example: “The temperature is expected to reach the upper 80s today.”
With some fonts, the apostrophe faces the wrong way, to the right, the first time you type it. So just hit the apostrophe key twice and delete the first one.
Ellen Crawford, information specialist, (701) 231-5391
Ideally, web content should be concise. Our online attention spans are short and people don’t like to scroll on their screens. But in Extension and research, sometimes content needs to include detailed information. Web page headings are a great way to break up content on a screen, and so are anchors.
Examples of anchors include County Office listings – just click on the first letter at the top of the page of the office you want to contact and you will be brought to the group of listings for that letter – no scrolling needed. Learn how to use anchors in Ag CMS.
Have you ever heard someone say, “The choir gave a quality performance tonight”?
Unfortunately, you don’t have a clue about whether the performance was good or bad because, despite the way “quality” often gets used, it is not an adjective (a word that modifies a noun). “Quality” is a noun meaning the character or nature of something, so you need a modifier, such as “good,” “excellent” or “high,” to describe the kind of quality.
So you’d say: “I need to find good-quality child care” or “The choir gave a high-quality performance.”
But don’t forget that quality isn’t always good, so you need to add modifiers such as “poor” or “bad.” For example, “The excessive rain this spring could result in a poor-quality crop this year” or “This afghan didn’t turn out well because of the bad-quality yard I used.”
Ellen Crawford, Information Specialist, (701) 231-5391
If you’ve recorded a video but the audio is too distracting because of wind or background noise, or you just can’t hear the subjects, here are some alternatives if re-recording is not an option.
Adding narration over the top of the video using basic video editing software like Windows Live Movie Maker is one option. In Movie Maker, you can reduce or turn off the recorded audio and add voiceover narration by recording it within Movie Maker or recording it with Sound Recorder on your computer and importing it into Movie Maker.
Another option in Movie Maker is to add captions in the video where it is difficult to hear the audio.
Here’s a 5-minute YouTube tutorial on getting started with Movie Maker.
If you’ve already uploaded your video onto YouTube, you can add captions in hard-to-understand areas without having to edit and re-upload the video. Here are written and video instructions on how to add captions in YouTube.
For more tips on recording good audio as well other recording video tips, see Ag Comm's video how to capture quality video.
Scott Swanson, Electronic Media Specialist, (701) 231-7086